Ads capture educator’s passion for their work; commitment to their students
As students across the state prepare to go back-to-school, some may see a familiar face or two in a series of ads debuting today. The emotional, unscripted television ads from the Oregon Education Association (OEA) feature Oregon educators, students and parents talking about their experiences working together for the schools Oregon students deserve.
The 30-second spots offer an opportunity to see and celebrate the important relationships and connections that are built between families, students communities and educators in Oregon’s public schools.
“What shines through in these conversations is that teaching and learning is more than facts, figures and testing,” says Hanna Vaandering, an elementary physical education teacher from Beaverton, and OEA’s President. "It’s about making personal connections, sparking imagination, and instilling that love of learning that lasts a lifetime. Ultimately, that became the unifying theme of these ads: teaching is love."
The ads offer a glimpse into the powerful partnerships students, educators and families develop in their schools. In interview after interview, educators became teary-eyed, talking passionately about their students and reflecting on what it means to be educators.
“It’s wonderful. Every day,” says elementary school teacher Chaney Sannan from Albany in one of the ads. In another: “I adore my students.”
The first three videos can be viewed and shared here. Over the next month OEA will roll out four additional videos and invite parents, students and teachers from across the state to send in their own videos about the experiences they’ve had and the connections they’ve made in our public schools.